Ben Berg is a web designer and developer with a background in small business. Drawing on this experience he blends a focus on client relationships with a working knowledge of industry-standard creative tools, clean code, and a passion for front-end development. He enjoys nothing more than designing innovative web spaces that explore new pathways without discarding the map.
- Would rather live in a shack in the woods
- Avid gardener, occasional fisher, full-time dad
- Used to play bass in a Johnny Cash cover band
This design was created to impart a clean look to the website for the painting business Benjamin has been running for the last 18 years. It extends the existing branding from print to the web and has served as an interface to his clientele for the last several years. The original design was updated and underwent A/B UX testing last semester.
The Astronomical Society of Minnesota
This design encapsulates a lifelong interest in astronomy into a design proposal for a fictitious non-profit astronomical society. Features include embedded real-time observing conditions, custom client-side form validation, and an animation that cycles the background image from dusk to dark.
Branding campaign for ben berg design
Benjamin wanted the identity created for his personal brand to be as direct and easily recognizable as it was unique. The inherent simplicity of this design imparts a flexibility to it that makes it easily translatable between print and digital media. The portfolio website is a reflection of this aesthetic, as it incorporates the design itself into the body of work it contains. In order to better grasp CSS, Benjamin decided to limit himself to CSS and HTML only for this project, all of the hover effects, modals, mobile navigation, and animations are produced solely with CSS. The promotional video was produced using Adobe After Effects.
Minnesota Guitar Society
The design for this website stems from a lifelong interest in music. It is a proposed redesign of the existing website for the Minnesota Guitar Society. It is built as a custom WordPress theme that utilizes the Skeleton boiler plate.
Skills Development Website
This website was produced as an exploration of the Bootstrap 3 framework and SASS preprocessor. During the ideation process Benjamin strove to push the boundaries of conventional page design while maintaining a concise and functional UX.